Hanajirushi

Hanajirushi is a small cosmetics company based in Tokyo. They’re unique in that they dedicate a lot of time to researching and developing new cosmetics and skincare in their laboratory, as they try to create the best new products for their customers.

Their Deep Cleansing Lotion is one of their most popular products. It uses in-house developed patented technology to remove makeup, sweat, sebum and dead skin while leaving moisture behind.

In addition, they have a range of eye creams containing natto (fermented soybean) extract to keep the skin around your eyes firm and hydrated.