Orbis
Orbis stands out in Japan’s cosmetic industry for its unique business approach, setting itself apart from rivals. Since 1987, Orbis has operated as a pioneer in mail-order cosmetics, choosing not to own physical stores, a bold move at a time when this business model was uncommon in Japan.
One of the most distinctive aspects of Orbis is their support of the “Oil Cut” concept. While most cosmetic brands emphasize the importance of both water and oil for skin hydration, Orbis takes a different approach. They argue that human skin naturally produces oils to prevent dryness, making added oils unnecessary.
Instead of using oil, Orbis developed a technology that forms an extra-moist water veil over the skin, helping to retain moisture and prevent dryness. This innovation reflects their commitment to creating skincare that works with the skin’s natural functions rather than overriding them.
Experience the difference with Orbis products today and discover skincare that hydrates, protects, and nurtures your skin naturally.
