Saraya
Saraya is a trusted Japanese company founded in 1952 to improve hygiene and public health with innovative disinfectants, liquid soaps, and sanitation products. From the very beginning, the brand focused on safer cleaning solutions that support both human health and environmental protection.
Over the decades, Saraya expanded into natural detergents, gargling solutions, food safety systems, and sustainable sanitation technologies. Their commitment to sustainability led to industry firsts, including biodegradable detergents and Japan’s first detergent refill pack to reduce household waste.
The Arau line embodies Saraya’s natural approach with additive-free soaps made without synthetic surfactants, fragrances, or colors. Gentle formulas use plant-based ingredients that easily biodegrade, while Arau horsehair toothbrushes offer effective cleaning without contributing to microplastics.
Explore our curated Saraya selection and bring natural Japanese cleaning into your home. Enjoy gentle soaps, sustainable essentials, and everyday hygiene products crafted with environmental responsibility, all delivered directly from Japan for cleaner living with a lighter footprint.
