Yuraku
Yuraku Confectionery is a Japanese sweets manufacturer best known for creating Black Thunder, one of Japan’s most iconic chocolate snacks. Founded in 1955, the company focuses on making affordable, satisfying sweets that are easy to enjoy anytime.
First released in 1994, Black Thunder quickly became a nationwide favorite. Its signature combination of crispy rice puffs, cocoa cookies, and milk chocolate delivers a bold crunch with rich chocolate flavor, setting it apart from typical chocolate bars.
A key reason for Black Thunder’s popularity is its low price and wide availability. It is commonly found in convenience stores across Japan and is closely associated with quick indulgence, everyday treats, and even seasonal gifting like Valentine’s Day
Discover Yuraku through Black Thunder’s bold crunch and rich chocolate. Simple, affordable, and deeply satisfying, it captures the fun side of Japanese snacks loved by generations.