Sori Yanagi was a Japanese industrial designer famous for making products that are beautiful in design yet efficient in functionality. He is one of the leading representatives of the so-called Japanese postwar industrial design. His designs include not only kitchenware and daily utensils but also furniture, toys, Olympic cauldrons, wellheads for tunnels, pedestrian bridges, and more. Sori's focus was always to create long-life products that people find timelessly useful in everyday life. His philosophy and passion for the functional beauty in his line of work are recognized around the world.
When you try Sori Yanagi’s kitchenware, you may start to realize how useful its products are. Its minimalist design is packed with convenience and efficiency. It is unlikely you will suffer any inconvenience while using their products as they are thoroughly researched before distribution: this practice is said to be the founder Sori’s core philosophy in manufacturing. Their products represent the ultimate in Japanese artisanship.
"Things that are easy to use survive, regardless of what is fashionable, and people want to use them forever. But if things are created merely for a passing vogue and not for a purpose, people soon get bored with them and throw them away. The fundamental problem is that many products are created to be sold, not used."